<\/span><\/h3>\r\n\r\n\r\n\r\nStep aside \u2018People You May Know\u2019! It\u2019s all about, what we\u2019re calling, \u2018People You May Want to Meet\u2019! Facebook is trying to encourage friendships and meeting new people by suggesting potential friends based on your job, school, location, and interests. We\u2019re keen to see where this goes and how it\u2019s received – can a social network that\u2019s often bashed for being a barrier between human interaction and the development of social skills, actually facilitate both?
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<\/span>Facebook Groups are getting more features
<\/span><\/h3>\r\n\r\n\r\n\r\nToday, there are over 400 million people in Groups on Facebook. These niche communities haven\u2019t had much of an overhaul in terms of features until now. Over the coming months, Facebook will work to improve a Group\u2019s discoverability as current searches tend to prioritise those with higher numbers over the relevancy of the group to the search query. Furthermore, in response to a rise in health and support groups, an anonymous posting feature will help people to feel confident to post without repercussions or embarrassment around being identified.
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<\/span>Facebook gets the biggest design overhaul of its life
<\/span><\/h3>\r\n\r\n\r\n\r\nYou may have noticed an update to the reaction emojis\u2026 but that was just the first stage. Stepping away from the blue branding for the first time since its creation, Facebook has rolled out it\u2019s new white design on mobile in the US, and will continue to be update on global desktop devices over the coming months.
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<\/span>Facebook Dating adds \u2018Secret Crush\u2019
<\/span><\/h3>\r\n\r\n\r\n\r\nThis probably won\u2019t influence your business strategy unless you offer a dating service or love advice, but Facebook Dating is adding a new feature where you can mark that you have a \u2018secret crush\u2019 on one of your Facebook friends. If they\u2019ve also selected you, you\u2019ll both get a notification, but if your love is unrequited, they\u2019ll never know.<\/p>\r\n\r\n\r\n\r\n
<\/span>Instagram<\/span><\/h2>\r\n\r\n\r\n\r\n<\/span>Shopping tags are coming to Influencers on Instagram
<\/span><\/h3>\r\n\r\n\r\n\r\nPartly to fight back against ad transparency on the platform, and to increase its appeal for shopping and brand collaborations, Instagram is add \u2018shopping tags\u2019 to some Influencer\u2019s posts so that they can tag products, allowing followers to make a purchase directly through the app. It\u2019s not yet clear how accessibility to this feature will be distributed, but at the moment it is not available to everyone.
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