{"id":16775,"date":"2018-08-18T11:37:00","date_gmt":"2018-08-18T11:37:00","guid":{"rendered":"https:\/\/restiaka1.wixsite.com\/website-5\/single-post\/2018\/08\/18\/Changing-your-marketing-strategy"},"modified":"2022-08-10T11:47:00","modified_gmt":"2022-08-10T11:47:00","slug":"changing-your-marketing-strategy","status":"publish","type":"post","link":"https:\/\/website.clientdemoweb.com\/oggadoon\/changing-your-marketing-strategy\/","title":{"rendered":"Changing your marketing strategy"},"content":{"rendered":"
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Strategy. Crafting a marketing strategy with goals, targets, audience insights, content requirements, social activation, and more can be a gargantuan task, and there are plenty of people in the world who breathe a sigh of relief once the strategy is signed, sealed, and delivered.<\/div>\n
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How irritating for us that the world changes. Social platforms\u2019 algorithms change, internal priorities change, industries change, and that beautiful marketing strategy that you spent so much time on suddenly becomes\u2026 well, a little redundant.<\/div>\n

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It\u2019s tempting in some cases to stay the course, no matter what has changed. Those decisions, when they were made, were the right ones, you tell yourself. We haven\u2019t finished the campaign so we don\u2019t have clear results yet. Let\u2019s wait and see.<\/div>\n
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Sometimes wait and see works, but most of the time, if it\u2019s becoming clear that your marketing strategy is no longer fit for purpose, it\u2019s time to rethink, relook, and replan. It may feel like a painful process, but it\u2019s worth doing to prevent the awkward conversation at the end of the campaign when someone asks you why you didn\u2019t adjust earlier.<\/div>\n
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So what common marketing strategy changes should you be open to making?<\/div>\n
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Contents<\/p>\n