xigxag audiobook app – A top sustainable and inspirational gifting idea for 2021- 2022
Check out our new client xigxag, its app offers the opportunity to give brilliant, inspirational books in a sustainable way.
Fun Fact: 72 paperback books have the same carbon footprint as its entire catalogue of over 30,000 audiobooks and x-books!
Whether your loved ones have a passion for literary escapism or a need to kickstart focus and positivity in the New Year, they have thousands of titles to choose from as gifts – or to enjoy for yourself! Gifting is really easy, simply choose the book, enter your recipient’s email address and purchase in the app.
xigxag offers UK consumers the only home-grown alternative to big tech. It is the first platform to offer users audiobooks and eBooks in a single format, which they call the x-book® with a ‘pay-as-you-read’ model, the remedy to inflexible subscription-only services. The app is fully integrated, based on proprietary technology that indexes human-voiced narration to the corresponding text. Customers no longer need to choose between listening or reading – they can listen on the go, switch to reading at home, or listen and read at the same time.
Over 12k people have already downloaded the xigxag app since the team launched it commercially in December 2020 and it already offers thousands of titles from major publishers including, HarperCollins, Hachette, Penguin Random House and leading independent publishers including Faber, Canelo, Boldwood and Chelsea Green.
The OggaDoon team was delighted to embark on this partnership with xigxag. The initial objective was to create a program of communications, targeting a variety of key target audiences in support of its second crowdfunding investment raise on Seedrs as well driving the app downloads from the end consumer. xigxag smashed its goals by securing the funds for its next phase of growth and also increased consumer downloads as a consequence of raising general awareness. Part of this campaign involved C-suite profile building, promoting the expertise of the founder members of xigxag, as well as submissions and promotion around key industry awards shortlists and successes.
Prices start at £7.99 with a selection of titles also available at £3.99. The best part is that no subscription is required. Visit xigxag to finds out more.
Download, kick back, limber up, your choice!
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